Our Expertise

Research

Product Development
  • Feature Prioritization
  • Pricing
  • User Experience
  • Customer Journey Mapping
  • Information Architecture
  • Workflow/Taskflow Analysis
  • Persona Development
  • Accessibility
Marketing and Communications
  • Purchase Drivers
  • Behavioral Segmentation
  • Messaging Resonance
  • Competitive Analysis
  • Desirability
  • Brand Perception and Risk
Strategic Issues
  • Customer Satisfaction and Call Drivers
  • Efficiency
  • NPS Drivers

Design

UX Design
  • Mobile/Web/App Design
  • Conversational UX​
  • VR/AR Applications
Service Design
  • Operational Efficiency
  • Process Mapping
Design Strategy
  • UX Workflows within Agile
  • Building Out UX Teams​
  • Knowledge Graphs
Behavioral Design
  • Leveraging Biometrics
  • Human-Centered Design​

Adapt to your development process

path
Depict
  • Affinity Diagramming
  • Design Sprint Workshops
  • Rapid Prototype
  • Quantitative Surveys
  • Attribute Mapping
  • Competitive Analysis
  • Concept Testing
Discover
  • User Interviews
  • Focus Groups
  • Contextual Evaluation
  • Competitive Analysis
  • Needs Analysis
  • Journey Mapping
  • Information Systems Mapping
  • Brand Risk Assessments
Develop
  • Agile US Support
  • Backlog Prioritization
  • Annotated Wireframes
  • JIRA Support
Design
  • Asset Library Creation
  • Agile Design Support
  • Expert/Heuristic Review
  • RITE Testing
  • Information Architecture
  • Tree Testing / Card Sort
Design
  • Asset Library Creation
  • Agile Design Support
  • Expert/Heuristic Review
  • RITE Testing
  • Information Architecture
  • Tree Testing / Card Sort
Develop
  • Agile US Support
  • Backlog Prioritization
  • Annotated Wireframes
  • JIRA Support

Our Team

Kelly TerryKelly Terry
Kelly Terry

Managing Partner

Kelly Terry

I thrive on variety and exploration

Tom Thornton
Tom Thornton

Partner, Principal Researcher

Tom Thornton

Mantra: “Mise en place”

Mike Todd
Mike Todd

Operations Manager

Mike Todd

Sometime artist. Full-time family-man. Neurotic problem-solver.

Ken Copelin
Ken Copelin

Research Director

Ken Copelin

Proud husband, animal lover, car guy, avid reader, computer nerd. 

Christina Enriquez
Christina Enriquez

Design Director

Christina Enriquez

A constantly curious, shark enthusiast, pizza loving mom of two (fur and human) babies

Ryan Holm
Ryan Holm

Design Director

Ryan Holm

Typography junkie with a penchant for the outdoors

LB Herbert

Principal Researcher

LB Herbert

I/O Psychologist 🤓 Sensei 🥋 Mom 🧑 Appreciates Wine 🍷 Loves Spreadsheets 💻

Tanya Marinkovic
Tanya Marinkovic

Senior Designer

Tanya Marinkovic

Gastro-tourist. Tea collector. Art Nouveau admirer.

Kerry McCullough

Senior Researcher

Kerry McCullough

Enthusiastic nerd. Kickballing linguist by trade; pet-wrangling wife by choice.

Cliff Hwang
Cliff Hwang

Lead Designer

Cliff Hwang

Basketball, boba, ATLA enthusiast from Taiwan

Amiel Samai
Amiel Samai

Designer

Amiel Samai

Just your average plant mom, generation wh(y) so serious, concert junkie

Osiris Ramos

Designer

Osiris Ramos

New urbanist music geek always seeking new adventures.

Elle Carnley

Researcher

Elle Carnley

Sleepy bookworm, pun connoisseur, and amateur vegan cook.

Linnéa Marks

Researcher

Linnéa Marks

A schnauzer-cuddling language enthusiast who’s always ready to learn something new

Sophia Montano

Researcher

Sophia Montano

People watcher, question asker, and undeniably obsessed with my dog. Let’s talk ancient history!

Gaby Leyva-Muramatsu

Junior Researcher

Gaby Leyva-Muramatsu

Pretty sunset chaser, Tajín fiend, psych book lover. More often than not laughing with my husband:)